Do You Need To Worry About Frequency Metric With Facebook Ads?

How much should you stress over that frequency metric with your ads? That’s what I’ll help you answer today in this episode of Online Confidential, where I take you behind the scenes of ‘Secret Ad Manager’ business.  The Facebook ads manager platform gives you some fantastic reporting data. All those columns show you the performance […]

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Learn how Anneloes combines her marketing knowledge with her FB ad knowledge to help business owners

Jody: Hello and welcome to this episode of Online Confidential, where I have got a special guest with us all the way from some secret location on a little island paradise. So we have Anneloes with us. She is one of our Elite Ad Manager graduates and she’s absolutely crushing it with a couple of […]

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What Should You Change first? Audience Or Ad To Lower Lead Costs?

You want to get the best performance results for your clients with low cost per lead or low cost per acquisition from their ad campaigns, but what do you optimize first when the cost per lead is higher than you’d like? Do you start with testing the ad or do you start with testing audiences? […]

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Meet Our Certified Elite Ad Manager, Amanda Kuchlenz

Jody: Hello, welcome to this episode of Online Confidential, where I’m excited to be bringing to you another one of our certified Elite Ad Managers, Amanda. Amanda has a great record in this space. She’s been absolutely crushing it for her clients and her diligence that she shows when she’s working on campaigns is just […]

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Diversify Your Ad Management Services The Right Way

Are you thinking about diversifying your Facebook ad management services? In this episode of Online Confidential, where I take you behind the scenes to talk about ‘Secret Ad Manager’ business, I share four ways to diversify your Ad Management services and leverage your expertise with Facebook ads. Even though there’s a lot of great value […]

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