Footer 28 April 2022 Episode 58: Understanding The Difference Between Standard Events, Custom Events And Custom Conversions What’s the difference between standard events, custom events, and custom conversions? Well, that’s what we’re ... Read Article
Blog 22 April 2022 Episode 57: Should You Hire A VA Or A Project Manager To Help Your Ad Management Business? As your ad management business grows, you reach a point when you need help to ... Read Article
Blog 14 April 2022 Episode 56: Why Properly Pricing Your Ad Management Services Is So Important Whether you’re just starting out as a Facebook ad manager or you’ve been running Facebook ... Read Article
Blog 10 April 2022 Episode 55: How To Get Most Our Of Your Lead Form Campaigns Since the rollout of iOS and all the changes to the platform and tracking, a ... Read Article
Blog 18 November 2021 Episode 54: What Are Three Things That You Can Offer for a VIP Day as an Ad Manager? I recently held a workshop for ad managers to talk about VIP days that ad ... Read Article
Blog 11 November 2021 Episode 53: Who Are the Trickiest Clients to Run Ads for? You may be wondering who are the trickiest clients to run ads for. And no, ... Read Article
Blog 4 November 2021 Episode 52: How to Handle a Client Who Is Insisting on Using Their Own Ad Copy or Ad Creative? So you’ve got a client on board, and they are adamant about the ad copy ... Read Article
Blog 27 October 2021 Episode 51: Should You Subcontract or Join an Agency to Run Ads for Clients? So a question that I’ve heard from ad managers over the years is should I ... Read Article
Blog 20 October 2021 Episode 49: What Are Your Responsibilities as an Ad Manager? Are you responsible for getting leads for your clients, or are you responsible for the ... Read Article
Blog 6 October 2021 Episode 47: What Is the Minimum Ad Spend That a Client Should Have for Your DFY Services? So you’ve jumped on a discovery call. You’ve had a great conversation with a client, ... Read Article
Blog 30 September 2021 Episode 46: Are Your Clients Q4 Ready? At the time of recording, Q4 is upon us. That crazy season with Facebook ads ... Read Article
Blog 23 September 2021 Episode 45: Do You See Yourself as a Leader When Working With Your Ad Management Clients? When it comes to working with your client, do you see yourself as a leader? ... Read Article
Blog 16 September 2021 Episode 44: Does Who You’re Listening to Affect How You React With People? Today I’m going to share one of the crappiest moments that I’ve had as a ... Read Article
Blog 9 September 2021 Episode 43: Vanilla. Great for Ice Cream, Not for Ad Copy If I see one more webinar ad for a business coach who coaches about business ... Read Article
Blog 26 August 2021 Episode 41: Have You Ever Been Thrown Under the Bus? Have you ever been thrown under the bus? Well, I have, and it’s not a ... Read Article
Blog 19 August 2021 Episode 40: Ever Feel Like You’re the Best-Kept Secret? So you feel like you’re the best-kept secret? It’s time to get out and get ... Read Article
Blog 22 July 2021 Episode 36: Do You Know What the Difference Is Between Standard Events, Custom Events and Custom Conversions? If you run ads, there’s no doubt that you already know about standard events and ... Read Article
Blog 15 July 2021 Episode 35: Services to Offer a Potential Client What service can you offer a potential client even if they’re not ready for Facebook ... Read Article
